Get Your Cart Ready!

Shopping CartThis week is Thanksgiving, which means Friday is BLACK FRIDAY and Monday is CYBER MONDAY. So, are you ready? Is your Shopping Cart set-up and your products updated? Just in case your not quite there yet, we put together some thoughts to help you out.

You want your customers to be able to buy items from your web site smoothly and easily, feeling comfortable, confident, and familiar with their sensitive purchasing information. Shopping Carts allow for a universally known experience by letting customers track what they are purchasing, edit their orders, and “Check Out” when they are ready.

Beginning or increasing your sales by adding Shopping Cart ability to your web site has never been easier. Consumers are more and more comfortable with Shopping Carts and when paired with Payment Gateways they make it a breeze to keep sensitive banking information safe and secure. Whether you are selling hard goods or soft (downloadable) goods, Shopping Carts truly bring your business to the next level.

Here are a few of the Shopping Cart options:

Shopify
Volusion
1ShoppingCart
E-Junkie

Visit the Office Solutions ME Business Resource Library page for more great ideas to increase your sales and manage your business. And as always, if you need further help, ask about our Virtual Assistance and Business Development services.

Happy Thanksgiving!

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Choosing and Registering Your Domain Name

There are many steps involved in setting up a website for your business; hosting, domain registration, development, copy writing, shopping cart integration, and search engine optimization just to name a few. So, let’s start by looking at one of the most important parts, your domain. Having a custom domain is essential in creating a professional image that will attract new customers, help people find you on the web, and help you build your business.

A domain name is a custom website address, such as www.OfficeSolutionsME.com. Purchasing a custom website name or address for your business is known as registering a domain.

Here are a few important tips to consider when purchasing or registering a custom domain name;

Make it Memorable – One of the best ways to make your website address memorable is to make it your business name. This can also be a key consideration in naming your business.

Make it Easy – It helps to have your custom website address also match your custom email address, and for that you want it to be short, sweet, and easy to type.

Use Keywords – Consider using words that directly describe what you do and what people will search for when looking for your services. This can be true both in naming your business and your website.

Buy it from a reputable source – Be cautious of where you buy your domain, sometimes you get what you pay for. Use a well-known company that has been around for a while and is registered with ICANN.

Here’s a short list of some reputable domain registration options;

Register.com
Network Solutions
Domain.com
GoDaddy

Many registration companies also offer other services such as hosting, shopping carts, and templates for building your website. While it can be convenient to have all of your services in one place, it’s not always recommended. Lack of support and infrastructure can occur when these services are not the primary function of the provider. There’s also a potential risk that the company may cancel these secondary services.

See our resources page for more suggested services and tools.

If you need further help with the process of choosing or registering a domain, consider the services of a Virtual Assistant. Contact us for more information.